Your Cart
Free shipping to Belgium on orders from €35.

Privacy Policy

Privacy policy

We are committed to safeguarding your privacy rights and protecting your personal data.


This is the Privacy Policy of L’origiene parfum, koolmijnlaan 146/1, 3550 Heusden. At L’origiene parfum it is very important that the personal data is very correct and that is why we take a lot of time and care to process and protect your personal data. This is done in accordance with the provisions of the applicable privacy legislation (including the General Data Protection Regulation).

This privacy policy explains what types of personal data we collect and how we process and protect that data in connection with the services we offer. This includes information collected offline in our stores or through our customer services, and online through our stores, applications (including mobile apps) and third-party platforms (“Sites”).

This Privacy Policy also applies to our targeted content, including online offers and advertisements for products and services, which you can see on third party websites, platforms and applications (“Third Party Sites”) based on your online activity. These Third Party Sites may have their own privacy policies and terms. We recommend that you read them before using these Third Party Sites.


L'origiene parfum is responsible for the processing of your personal data on our Sites.

To ensure your privacy as much as possible, we adhere to the following core values:

Information: We want to inform you about why and how we use your personal data. This is described in this Privacy Policy.

Limited Collection: We take great care in limiting the information we collect and use to only the information needed to sell our products and / or provide our services (as defined below).

Security: We take the appropriate measures to protect your personal data and demand the same from the parties who use your data on your behalf. L'origiene parfum constantly proactively tests its websites and apps through an automated security scan.

Right of individuals: We respect your rights under applicable privacy laws (including the right to access, correct or delete your personal data in accordance with such laws).

This Privacy Policy describes how we implement these core values ​​and how we respect and protect your right to privacy. We urge you to read this statement carefully, as it indicates the basis on which we use your personal data when you purchase our products online or in one of our stores or through other outlets from other L'orgiene ("Products"), when you access our websites, interact with us or otherwise use our services and applications (collectively referred to as "Services").


Personal data refers to information with which you can be directly or indirectly identified ("Personal data"). This usually includes information such as your name, address, email address and telephone number, but may also include other information such as IP address, shopping habits, health and beauty information, lifestyle information or preferences such as hobbies and interests. Health data is also known as “special personal data”, which requires extra protection because of its sensitivity.


We collect your Personal Information directly in a number of ways, such as when you provide us with your information to register as a customer for our Sites or as a member of one of our loyalty programs, by registering for prize draws, games or competitions, by your subscribe to our newsletter, receive information or mailings, use our applications, purchase a product or service from us, complete a survey, complete a beauty or health diagnosis, comment or make inquiries, or to contact our customer service.

When you provide us with your Personal Data, we will process it in accordance with this privacy policy. If you do not want us to process your Personal Data in this way, we request that you do not provide it to us.

We may also receive your Personal Data from other sources, including information from commercially available sources, such as public databases and data aggregators, and information from third parties. If you do not want us to receive your Personal Data from other sources, please do so directly with the appropriate sources.

We process your Personal Data to provide you with our services, as further explained below. In certain cases, we only process your Personal Data if you have given us permission to do so, for example in most cases where we process your Personal Data for marketing purposes, use cookies or location data or process your sensitive personal data. In other cases, we may rely on other legal grounds for the processing of your personal data, such as the performance of the contract with you or legitimate interests, such as fraud prevention.

If you become a member of one of our loyalty programs, we may transparently infer from that that you want us to process your Personal Data for marketing purposes. You can always opt out of marketing messages without sacrificing your loyalty benefits.

When we process your Personal Data on the basis of your permission, we always explicitly ask for this permission and only for a specific purpose. Furthermore, we ask you for additional permission if we have to use your Personal Data for purposes that are not covered by this privacy policy.


The Personal Data we collect is used only for the following purposes:

For the performance of our agreement with you: To perform our obligations under contracts between you and us and to provide you with the Products, Services and information you request, including managing and handling your requests, questions or complaints . This also includes enabling you to purchase our Products, participate in our L'origiene program, respond to your requests to provide customer service, respond to your inquiries, provide essential information about our products and services that you request etc.

For our legitimate commercial interests: We use your Personal Information as described above (both on an aggregated and individual basis) for the purpose of advertising our Products and Services, to contact you by email, regular mail, social media or otherwise for direct marketing or other commercial purposes. We also use your Personal Data to analyze and improve the quality of our Products and Services, such as providing customer service and after sales, and to understand you as a customer (customer optimization). This allows us to identify what may interest you, measure and understand the effectiveness of advertisements we offer to you and others, and deliver relevant advertisements. In addition, based on your use of our Services and Products that you have purchased, we may approach you with advertisements or other marketing materials tailored to your personal preferences and experiences.

We may also use your Personal Data for our other legitimate commercial interests, such as operating and expanding our business activities; to develop and improve or customize our Products and Services; to generate aggregated statistics about the users of our Products and Services; to enable our business activities; to implement the Company's policies and procedures; to enable us to conduct business transactions such as a merger, sale, reorganization, transfer of assets or business activities of L'origiene, acquisition, bankruptcy or similar event; or for other legitimate business purposes permitted by applicable law.


Children under the age of 16 cannot legally give permission. Instead, permission from their parent or legal guardian should be provided.

In some cases, we will deduce from your actions that you have parental consent. We then reserve the right to decide whether you will receive our marketing until you reach the legal age.

You can withdraw your consent at any time (see your rights section below).

To comply with our legal obligations: All Personal Data we collect can be used to comply with a legal obligation to which we are subject, such as supervisory authorities, tax authorities or investigative authorities.

Cookies and similar technologies

We use cookies and similar technologies (“Cookies”) to improve our products and your experience on our Sites by collecting information about how you use our Sites. Some Cookies that we use are necessary to enable the core functionality of the site, for example to log in securely or to remember how far you are with an order, but we also use Cookies that allow us to use the Site (so that we can measure and improve performance), and advertising cookies used by advertising companies to show advertisements that are relevant to your interests.

We can also tailor our Sites and our products to your interests and needs by collecting information about your device and linking it to your Personal Data to ensure that our Sites provide you with the optimal web experience.

You can view more information about the Cookies we use and adjust your preferences through the cookie preferences at the bottom of our Sites. However, please note that without cookies you may not be able to use all the features of our Sites or online services.


When you participate in various social media forums such as Facebook, Twitter, Pinterest, Instagram, LinkedIn, etc., you should be familiar with and understand the tools of those sites so that you can make choices about how to share the personal data in your social share media profile (s).

L’origiene is bound by the privacy practices or policies of these third parties, so we recommend that you read the applicable privacy statements, terms of use, and related information about how your personal data is used in these social media environments.

Depending on the choices you have made regarding your settings on different social media sites, certain personal data may be shared with L'origiene about your online activities and social media profiles (e.g. interests, marital status, gender, username, photo, comments and content you have posted / shared etc.).


We share your Personal Data with the following parties:

Other entities within the L'origiene Group. Your Personal Data is shared between the responsible L'origiene entities that can use your personal data as described in this Privacy Policy. An overview of the relevant responsible L'origine entities can be found here.

External suppliers. We occasionally contact third parties to help us provide our Products and Services to us, including:

- Business partners, suppliers (such as IT service providers) and subcontractors;

- Contact centers, to help us in the Consumer Service department;

- Advertising and media companies that carry out marketing and media activities for us;

- Providers of analysis services and search engines that help us improve and optimize our website and apps, such as Google Analytics.

When providing their services, they will access, receive, maintain, or otherwise process Personal Data on our behalf. Our contracts with these service providers do not allow the use of your Personal Data for their own (marketing) purposes. In accordance with applicable legal requirements, we take commercially reasonable steps to oblige third party suppliers to adequately protect your personal information and process it only in accordance with our instructions.

Business transaction. In addition, Personal Data may be released as part of a merger, sale or transfer of L’origiene's assets.

Third parties in case of a legal requirement. We may release your Personal Data if we believe it is required by law.

With permission. We may also disclose information about you, including personal data, to another third party if you have given permission or requested that we do this, for example, in the case of a promotional campaign with another sponsor.


In most cases, your Personal Data is processed within the European Union. However, please note that L’origiene may transfer and process any Personal Data that you provide to us to countries other than your country of residence. The laws of these countries may not provide the same level of protection for your Personal Information. The original or external suppliers that we use will therefore ensure that all appropriate precautions are taken and that all applicable laws and regulations are observed in connection with such transfer, in particular for Personal Data transferred to countries outside the European Union. Economic Area. This means that we have concluded legally necessary contracts with recipients of your data, including standard contractual clauses as approved by the European Commission or other supervisory authorities, if required.


We will only store your Personal Data until the aforementioned purposes for which we have collected or received your Personal Data have been met and after our legal obligations to store data have expired, as further described in paragraph


If certain conditions are met, you are entitled to:

obtaining confirmation from us about whether or not to process your Personal Data and, if that is the case, access to your Personal Data;

correction of incorrect Personal Data;

erasure of Personal Data;

objection to the processing of Personal Data;

limitation of the processing of Personal Data; and

Transferability of Personal Data (data portability) - receive the Personal Data you provide to us in a structured, commonly used and machine-readable form and transfer this Personal Data to another controller.

You can learn more about these rights here. To exercise your rights, you can contact the data protection officer or contact our customer service.

It is not necessary to contact our data protection officer to stop receiving marketing communications from us. You can opt out of receiving such communications by going to the Privacy Preferences in your "My Account" (if you have an account with us). You can also do this directly from the sent messages or by contacting our customer service.


This Privacy Policy may be revised from time to time. If it is a fundamental change in the nature of the use of your personal data or if the change is relevant to you in any other way, we will ensure that this information is provided well in advance before the change actually takes effect.


We take appropriate technical and organizational measures to protect the Personal Data that you provide to us from accidental or unlawful destruction, loss, alteration, unauthorized disclosure or access to your Personal Data.


If you have any questions about this Privacy Policy or our treatment of your Personal Data in general, please send an email to and make sure you indicate the type of your request.

We use cookies and other similar technologies to improve your browsing experience and the functionality of our site. Privacy Policy.